Senior Sales Manager

Location: Horana Road, Polgasowita | Type: Full Time Employment

Digital400 is a young, dynamic, and fast-growing IT company delivering high-quality software engineering solutions to clients across Australia, New Zealand, and other global markets. Built by top industry professionals and graduates from leading Sri Lankan universities, Digital400 fosters a collaborative, performance-driven environment focused on growth, ownership, and impact.

We are currently looking for a Senior Sales Manager to lead and drive the company’s global sales efforts. This role is purely sales-focused and is responsible for generating new business, building a strong sales pipeline, closing enterprise and mid-market deals, and expanding Digital400’s client base across international markets. The ideal candidate is a hands-on sales leader with a proven ability to win clients, negotiate contracts, and consistently achieve revenue targets.

Key Responsibilities:

Strategic Sales Responsibilities
• Develop and execute global sales strategies aligned with Digital400’s revenue and growth objectives.
• Define and achieve annual and quarterly sales targets in collaboration with senior leadership.
• Identify new markets, industries, and customer segments for business expansion.
• Establish and refine sales processes, pipelines, and forecasting models to ensure predictable revenue growth.
• Contribute to pricing strategies, service positioning, and commercial proposals.
• Build long-term, high-value client relationships to support repeat business and account growth.

Day-to-Day Sales Responsibilities
• Actively prospect, qualify, and generate new sales leads through outbound outreach, networking, referrals, and partnerships.
• Lead client discussions, discovery calls, negotiations, and contract closures end-to-end.
• Own the full sales cycle from initial contact to deal closure and handover to delivery teams.
• Maintain and manage an accurate sales pipeline using CRM tools with clear visibility on deal stages and forecasts.
• Work closely with engineering and delivery teams to create accurate proposals, estimates, and solutions for clients.
• Prepare and present sales proposals, contracts, and commercial documentation.
• Track sales performance, conversion rates, and revenue metrics and report regularly to management.
• Represent Digital400 in client meetings, industry events, and business forums as required.

Qualifications & Skills
• Bachelor’s degree in business, Marketing, Management, or a related field.
• 7+ years of experience in B2B sales, preferably within IT services, software engineering, or technology outsourcing.
• Strong track record of new business development and deal closure in international markets.
• Deep understanding of B2B sales cycles, outsourcing models, and technology services.
• Excellent negotiation, communication, and client relationship management skills.
• Hands-on experience using CRM tools (e.g., HubSpot, Salesforce, Zoho CRM).
• Highly target-driven, self-motivated, and comfortable working with aggressive sales goals.
• Ability to manage multiple deals simultaneously and perform under pressure.

Key Outcomes
• Consistent achievement of assigned sales and revenue targets.
• A strong and sustainable pipeline of qualified sales opportunities.
• Increased acquisition of new international clients.
• High deal conversion rates and successful contract closures.
• Strong collaboration between sales, engineering, and delivery teams to ensure client satisfaction.

What We Offer:
• A performance-driven and supportive work environment in a fast-growing tech company.
• Competitive compensation with performance-based incentives.
• Opportunities to take ownership of sales initiatives and directly influence company growth.
• Exposure to global clients and international markets.
• Continuous learning and professional development opportunities.